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An interesting blog entry from Chris Payne: Sugar Puffs crimping Mighty Boosh style
The makers of Sugar Puffs have ‘adopted’ the crimping style of the Mighty Boosh, apparently to the annoyance of the Boosh and their fans.
The Honey Monster: Golden pips of a sunshine princess
The Mighty Boosh: Bouncy Bouncy
According to The Sun:
A source said: “A pal of the Mighty Boosh boys was lying in his pants watching daytime telly and saw the advert.
“He rang the Boosh and congratulated them on their work for Sugar Puffs.
“They were baffled and checked it out on the internet. They hadn’t been asked permission to use the style and are speaking to lawyers about getting the Honey Monster’s crimp removed from the airwaves.”
I will be interested to see whether this turns into a legal battle but my thoughts are that it is doing a lot of good for Sugar Puffs – you have to admit the advert is quite funny if you know the Mighty Boosh. And for those who don’t really know the Mighty Boosh, they may do now with all this talk of Sugar Puffs! Everyone’s a winner right?
A friend asked me today ‘How are you?’ and as people who know me know… I tell the truth. My answer was “So so – tired and busy and can’t be arsed and need sleep and can’t wait for the weekend and trying to do damn reading for damn essay”. My friends response was “Have you ever thought of not trying to progress?”
What a question…! I was really quite flattered by it. The answer is no, I have never thought about not trying to progress. Is it something you are meant to think about? What’s the point in not always striving for more? You would never know your successes if you were content with where you were in life.
So true for so many people…
I should say something more here about companies or professionals using Web 2.0 technologies just to demonstrate that they can, even when it’s not credible, appropriate or effective communication but I need to go and study stakeholder theories for my CIPR diploma…
Maybe another time…


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