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Beautiful advert from Honda…
Making of the ‘Let It Shine’ advert
(Ok, so it’s an advert for the Carphone Warehouse but it’s good)
I was very amused this morning to find some flyers had been delivered to myself and a few colleagues in the Communications Office at work, although it seems there may be a bit of an identity crisis!
Daryl Willcox Publishing, who apparently provide “online services for media relations specialists” say “you’ve got the story, we’ve got the contacts” but it seems they haven’t got the contacts…
The flyers were addressed as follows:
- “Miss Ian Lovell”, Comms Officer – I’m guessing this one is for me, Miss Eleanor Lovell
- “Mr Eleanor Fern”, Press Officer – for Richard Fern?
- “Mr Richard Dunn”, Head of Press and Media Relations – for Peter Dunn?
- “Mr Annie Rowley”, Director of Communications – for Ian Rowley our Director?
For a company that claims to have the contacts – this doesn’t give me great faith in their services. Not only do they get the names wrong but surely they could have figured our genders out?!
Suffice to say the flyer will go straight in the bin (after we’ve all laughed about it and i’ve named and shamed them).
Lesson – get the basics right!
An interesting blog entry from Chris Payne: Sugar Puffs crimping Mighty Boosh style
The makers of Sugar Puffs have ‘adopted’ the crimping style of the Mighty Boosh, apparently to the annoyance of the Boosh and their fans.
The Honey Monster: Golden pips of a sunshine princess
The Mighty Boosh: Bouncy Bouncy
According to The Sun:
A source said: “A pal of the Mighty Boosh boys was lying in his pants watching daytime telly and saw the advert.
“He rang the Boosh and congratulated them on their work for Sugar Puffs.
“They were baffled and checked it out on the internet. They hadn’t been asked permission to use the style and are speaking to lawyers about getting the Honey Monster’s crimp removed from the airwaves.”
I will be interested to see whether this turns into a legal battle but my thoughts are that it is doing a lot of good for Sugar Puffs – you have to admit the advert is quite funny if you know the Mighty Boosh. And for those who don’t really know the Mighty Boosh, they may do now with all this talk of Sugar Puffs! Everyone’s a winner right?
In my opinion, Sony Bravia have been inspiring with their Colour Like No Other advertising campaign. Would it make me buy a Sony Bravia LCD TV? Probably not but it does make me think they are very very clever!
Would these adverts make you buy a Sony Bravia product?
The bouncing balls advert (Jose Gonzalez, Heartbeats soundtrack)
The making of the bouncing balls advert
The paint advert
The making of the paint advert
Play doh bunnies advert
Making of the play doh bunnies advert

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